The messages you push to clients in every digital marketing campaign defines the connection and impact to anticipate from the target audience. Your audience wants to feel connected and free to reach you with greater convenience. Messaging apps available in the market today make communication and connection with target audience easy and fun. The apps […]
4 useful tools for multi-channel marketing
In the last decade, the marketplace has changed so much because of flooding information and messaging. The competition is very fierce, and you can only make it by ensuring you remain ahead of your client through permanent liaison. This is where multichannel marketing comes to play. It allows you to maintain a full-time presence in […]
4 ways to identify your online competitors
Do you know your main online competitors? You will be very surprised to know those who are competing with you in the digital space. The competitors are the key reason you are working very hard on every digital marketing platform. If you can identify the main competitors, it will be easy to see their strategies, […]
How to perfect your keyword research on social media?
To get results from social media marketing, it is prudent to perfect progressive keyword research and deep keyword analysis. Whether the target audience is on Facebook, Twitter, YouTube, or LinkedIn, the efforts should commence with establishing the appropriate keywords to apply. This post is an account of how to do keyword research on 3 main […]
How to make Google posts work for you?
Over the last couple of years, Google has intensified updates to enhance its focus on user experience. On Local Search, the latest update is Google Posts. This is one of the latest features that allow marketers to publish their events, services, and products, directly on Google Maps and Google Search (Knowledge Panel). In this post, […]
How to dominate SEO ranking in 2018?
Will your SEO consultant be changing the strategies every time that search engines introduce new components to search algorithms? They do not need to. The following key strategies will assist webmaster to dominate SEO no matter the changes that search engines introduce. Generate top-notch content at all time Every time that Google introduces a new […]
Top 3 affiliate tracking apps for digital marketers
After creating a great website and landing page, you want to move another step ahead. This is when you consider affiliate marketing. While you embark on other digital marketing efforts, affiliate marketers will provide leverage and work more to drive conversions. The main questions that ring in many people’s heads are how to link and […]
3 key Google ranking signals every marketer must know in 2018
When SEO consultants work on their marketing campaign, the target is getting at the top of the search engine’s ranking position. Some might ask; what exactly does getting at the top position means? In this post, we look at the main Google ranking signals that all marketers should know about in 2018. Google Ranking algorithm comprises […]
4 things to consider when you do marketing automation
The stiff competition in the market today has forced marketers to go an extra mile to keep their brands ahead of others. Even if you have a very good product, lack of a good marketing plan could compromise the business success. One of the top strategies for staying ahead of others is marketing automation. Marketing […]
How to get better ranking for your SEO with the new Penguin 4.0
After Google announced the release of Penguin 4.0 algorithm, online marketers have shifted their focus on how to get better results. The key questions that many SEO consultants are asking include; how will Penguin 4.0 impact the current digital marketing efforts? What should be done to get higher traffic and better SEO ranking? This post […]