We are grateful for this opportunity to give back to our community through this collaboration with Red Cross’ Blood Donation Drive. Through our Video Marketing expertise, we created a compelling animation video to raise awareness about the lack of type O blood donation in Singapore and educate the public on how they can make a […]
Giving.sg raised S$30 million in 2018
Impossible Marketing is extremely proud to be the selected Digital Marketing partner for Giving.sg! An online portal to kickstart charity dreams and fundraising projects, Giving.sg connects volunteers and charity organisations to a single website. This platform allows registered users to volunteer with and donate to over 500 charities. We are pleased to announce that a total of […]
Merry Christmas with Impossible Marketing
Wishing everyone a Merry Christmas! We hope everyone enjoyed their Christmas Day and all the Christmas parties! Speaking of parties, Team Impossible celebrated a joyous Christmas Party on 7 December in place of our team bonding day. Let’s take a look at how our Merry day went starting off with a scrumptious pizza feast for […]
3 factors to check if your SEO traffic suddenly drops
As part of the work done in a Digital Marketing Agency, at some point there might be a need to investigate an organic traffic drop. Before you start on anything, ensure the drop that you are seeing is real. Check if there is data issues or problems, such as missing data for certain days or […]
An insightful guide on thriving in the SEO-driven world
Part and parcel of becoming a competent and successful Digital Marketing Agency are overcoming different challenges and learning from mistakes. The SEO world is constantly evolving: updates in algorithms and search trends can change overnight and keep up with them is the bread and butter of every digital marketer. In the article below, we’ll share some […]
Impossible Marketing gives back to charity with Giving.sg
We are deeply honoured for the opportunity to be a part of Giving.sg’s advertising efforts on giving back to the community. Giving.sg is the platform to kickstart charity dreams and projects for donating, volunteering or fundraising. With a vision to build a City of Good in Singapore, they focus on the good people can do […]
A guide to Google Analytics practices you can adopt for SEO
Digital Marketing is constantly on a progressive ascend and for many businesses that utilise SEO, it means there will always be room for improvement. Google Analytics is one service that can help you by providing insights that enable you to find new opportunities for optimising your SEO campaign. With features such as conversion metrics, engagement […]
Impossible Marketing shares tips at Video Marketing Strategies World 2018
We were deeply honoured to have been invited by Asher Russell, an international conference and exhibition organizer, to talk about Video Marketing last week at One Farrer Hotel. Our lead strategist and trainer, Lynn Goh, shared how videos can be used on Social Media for engagement purposes. Lynn also went on to talk about why […]
Using Google Analytics to inform & improve your SEO
When checking the outcome of our SEO strategies, most of us only use 1 method: doing a Google search to see if our websites are ranking. What else can we do to measure how effective our campaigns are? How can we find ways to further improve our SEO? Used primarily by Digital Marketing agencies in […]
Changes in Google and SEO strategies in 2018
Keeping up to date with the latest in Search Engine Optimization is a tough ask for anyone, even for digital marketing agencies. Google itself has confirmed that it changes its search engine’s algorithm at least once a day, and more than 500 changes are made every year! Staying with Google’s daily updates can seem impossible, […]