Google Analytics is a free web analytics service offered by Google available to anyone with a Google account.
This tool provides you with valuable insights about the online behaviour of visitors on your website. It can also inform you about keyword performance and competitiveness, which are vital pieces of information you need to craft your Search Engine Optimisation (SEO) and Pay Per Click (PPC) strategies.
Want to learn how to navigate and use the information on Google Analytics? All are welcome to learn from our in-house Google experts in this SkillsFuture-payable course. Discover how you can take your digital marketing to greater heights with your newfound skills!
When you join a course by us, rest assured you will be taught by an experienced professional! These are our strategists who have real experience designing and handling successful campaigns. So, expect to get the latest tips and tricks, and real, usable advice from them!
Choose a marketing agency that knows their stuff. Better yet if they are certified! Our company is accredited by Google and Facebook, which is proof of our experience and knowledge in the field. Don’t waste your precious time figuring out the latest Google updates – we’ll get ahead of the curve for you.
We’re not a certified Google Partner Company for nothing! From daily handling of search advertising campaigns, to using Google Analytics to source the best keywords for SEO, let us show you how it’s done. Join us for sneak peeks into real campaign data and guidance!
Search for our company reviews and you will find:
We’re glad to know we’re doing something right. Like what we’re doing? Leave us a note too!
We’re proud to be a home-grown company in Singapore, and we want to nurture budding digital marketing talents like you! Our combined years of experience in Singapore has made us well-versed with the ins and outs of the market here. Join us to grow local businesses and talents!
By the end of the course, you will be able to:
Module 1 – Introduction to Google Analytics
Module 2 – Setup
Module 3 – Different ways to install tracking code to your website
Module 4 – Dashboard Walkthrough
Module 5 – Reports Analysis
Module 6 – Campaign Tagging
Module 7 – Setting up alerts & account linking
Module 8 – Live Analysis
Bonus – Ways to reduce bounce rate
Elvis’ journey with digital marketing started at Impossible Marketing, where he has racked up experiences in search engine marketing and social media advertising. Now a Facebook Blueprint-certified all-rounded digital marketer, he is well-versed in creating strategic campaigns with the client’s goals in mind.
In the last 2 years, he has managed over $1m ad spend in Facebook and Google ads, including for brands like Mary Chia and Vivo. While he remains instrumental in managing client campaigns at the agency, part of his time is now spent sharing his valuable insights from his broad experience to new students of digital marketing.
Jackson’s past and current agency experiences have made him familiar with a broad range of marketing tools and target industries. His Google Ads certifications alone span the spectrum of Search, Display, Youtube, and Shopping.
With his dedication to helping clients spend less and do more with their Google Ad campaigns, he has successfully managed campaigns for brands like Harvey Norman, Union Power, and SK Jewellery. As a daily user of Google Analytics and Google Ads, he now dedicates a portion of his time to share his skills with new digital marketers.
A laptop can be provided during training upon request (please inform us 2 days before the start of the course)
Post Course Support
Available Course Dates
|Available Course Dates|
16 Apr 2021 (Fri), 9.30am to 5.30pm
16 Jul 2021 (Fri), 9.30am to 5.30pm
24 Sep 2021 (Fri), 9.30am to 5.30pm
22 Oct 2021 (Fri), 9.30am to 5.30pm