The EDGE Digital Marketing Grant (formerly PSG) helps Singapore SMEs make digital transformation more affordable, with eligible businesses able to receive up to 50% support for qualifying digital marketing solutions.
Through the EDGE Grant, SMEs can strengthen their digital presence and invest in solutions such as AI SEO, SEO, Google Ads, Social Media Marketing & Management, and Content Marketing to increase online visibility, reach more customers and drive measurable business growth.
By choosing Impossible Marketing, you’ll work with an experienced Singapore digital marketing agency established since 2012. With 700+ positive reviews and expertise across both traditional and AI-driven digital marketing, we help businesses maximise their digital investment and achieve measurable results.
The EDGE Digital Marketing Grant (formerly PSG) helps Singapore SMEs make digital transformation more affordable, with eligible businesses able to receive up to 50% support for qualifying digital marketing solutions.
Through the EDGE Grant, SMEs can strengthen their digital presence and invest in solutions such as AI SEO, SEO, Google Ads, Social Media Marketing & Management, and Content Marketing to increase online visibility, reach more customers and drive measurable business growth.
By choosing Impossible Marketing, you’ll work with an experienced Singapore digital marketing agency established since 2012. With 700+ positive reviews and expertise across both traditional and AI-driven digital marketing, we help businesses maximise their digital investment and achieve measurable results.
SMEs are eligible for up to 50% business grant support for the adoption of <DM Digital Marketing – AI SEO | GEO | AEO | SEM | SMA | SMM | Content>,
a Pre-Approved Solution under the IMDA SMEs Go Digital programme.
SMEs are eligible for up to 50% business grant support for the adoption of <DM Digital Marketing – AI SEO | GEO | AEO | SEM | SMA | SMM | Content>, a Pre-Approved Solution under the IMDA SMEs Go Digital programme.
Fuel your sales pipeline with targeted Lead Generation. Generate quality leads and nurture prospects with our strategic lead generation tactics.
Generate quality leads and nurture prospects with our strategic lead generation tactics.
Each package is tailored to your goals and budget, with clear deliverables and transparent reporting throughout. From keyword and prompt optimization to content creation and campaign management, our team handles the heavy lifting so you can focus on closing deals.
With up to 50% grant support, now is the best time to invest in a stronger digital presence at a fraction of the cost. Choose the package that fits your business and start turning clicks into customers.
Note: Limited quantity left!
The future of search is here. With AI SEO, we go beyond traditional SEO to ensure your brand is discoverable across AI-driven platforms such as Google AI Overviews, Gemini, ChatGPT and Claude. By optimising for both traditional search and AI-powered answer engines, we help your business stay ahead of the curve, capture new customer touchpoints and future-proof your digital presence.
Like our SEO services, AI SEO is eligible for up to 50% support under the EDGE Grant and can also be offset using SFEC credits.
A winning digital marketing strategy is not always about fancy solutions. Get your brand seen on Google and garner the attention of your target audience with the help of an award-winning team. Our SEO services is eligible for both the EDGE Grant and SFEC credit.
You can’t make any sales without first acquiring quality leads. Tap into our experience and expertise and start collecting valuable leads that eventually convert. Our Lead Generation solution is eligible for both the EDGE Grant and SFEC credit.
SEM gives small businesses the opportunities to quickly gain traction and visibility with the help of paid ads. Our SEM services and is eligible for both the EDGE Grant and SFEC credit (only applicable to management fees and not ad spend).
When it comes to social media, it’s all about being in front of the right people at the right place, at the right time. Stay on top of the latest trends and changes in the fast-evolving social media space, including platforms like Facebook, Instagram, and TikTok, and build a solid social media marketing strategy. Our Social Media Marketing services are eligible for both the EDGE and SFEC credit (only applicable to management fees and not ad spend).
Streamline your brand’s social presence with our social media management services. With strategic adjustments and timely responses, we optimise your social media accounts for maximum impact, helping you stand out in the digital landscape. Our Social Media Management services are eligible for both the EDGE and SFEC credit.
If you’re missing video marketing in your campaigns, you’re missing out a huge slice of the pie. In Singapore, the average person spends more than 7 hours each week watching online videos. Some of them are your future customers. Our Video Marketing services are eligible for both the EDGE Grant and SFEC credit (only applicable to management fees and not ad spend).
Give your brand greater exposure by distributing your content across a large network of reputable websites, including The Straits Times, Yahoo, Money FM 89.3, Weekender, Vulcan Post, and more. Subject to editorial approval by the respective platforms.
Our Content Marketing solutions are eligible for both the EDGE Grant and SFEC credit.
As a winner of The Search Marketing Agency of the Year 2020 and 2022, we have the stamp of approval by esteemed judges from the likes of huge brands, including Adidas, UOB, CapitaLand, Cathay Pacific, FairPrice, Grab, Hilton, Lazada, Alibaba, L’Oréal, Singtel, PropertyGuru, Zalora… and many more. They have voted for us – will you?
As the winner of 2022’s Lead Generation Agency of the Year, we work at full throttle to bring forward better and smarter campaigns for you. Put your focus into your business and let us do the rest.
Choose a marketing agency that knows their stuff. Better yet if they are certified! As a Google, Meta business and TikTok partner company with accumulated experience handling more than $10m in ad spend. Don’t waste your precious time figuring out the latest Google, Meta and TikTok updates – we’ll get ahead of the curve for you.
To date, we have received:
We look forward to your positive review after you’ve worked with us as well!
As a home-grown company, we are strong believers in supporting local talents and businesses, and giving back to our community. With our strong insider knowledge of the culture, consumers, and digital marketing climate in Singapore, we are in the best position to advise you on your campaigns here.
EDGE Grant for digital marketing solutions can only be applied once. As such, it is pivotal for you to select the right vendor to work with. At Impossible Marketing, we are confident that we are the ideal partner to assist you with your digital marketing needs.
jellyTrustindex verifies that the original source of the review is Google.
I had a pleasant experience working with Kavitha and her team. I’ve engaged their SEO services to help boost my company’s website and online presence. They have always been very responsive to my enquiries and requests. I also engaged them for our website design. Lynn was enthusiastic in sharing their portfolio, which gave me confidence to proceed with them. Overall, it has been a positive experience working with the team, and I appreciate their responsiveness and support throughout!
L E (Heyo)Trustindex verifies that the original source of the review is Google.
Great experience working with Impossible Marketing! The team is professional, responsive, and helpful throughout. Thank you for the great support and service!
Kishan WatermaxxTrustindex verifies that the original source of the review is Google.
Have been using Impossible Marketing for quite some time and they have been very responsive, very automatic and most importantly, very ready to assist you with any issue you have big or small. My SEO has definitely levelled up in their care. Definitely recommend!
Sofia CandelariaTrustindex verifies that the original source of the review is Google.
We’ve had a great experience working with Impossible Marketing for our SEO efforts. The team has been professional, responsive, and supportive throughout the process. A special mention to our Account Manager, Kavitha, who has been a pleasure to work with. She takes the time to clearly explain the SEO strategies, recommendations, and progress in a way that is easy to understand, and is always responsive whenever we have questions. We really appreciate her patience, guidance, and consistent updates throughout the engagement. Overall, a very positive experience with Impossible Marketing!
Jen KohTrustindex verifies that the original source of the review is Google.
I was with impossible for years. I first signed up for a SEO package with them using the marketing grant from government. The results were never that great, but I just continued as I didn't know better. I always felt that they weren't doing much. They would just write a few articles for me every month but I didn't know what is really good SEO. Thank goodness for AI agents. I did a check on my website and realised they didn't even write a meta description on my homepage. This is such a basic task and they didn't even do all these years. I am so glad AI is disrupting SEO and they should really wake up and reflect on what they have been doing all this while! To reply to you. I am your customer. just that I am using another account. I will feedback to IMDA as I have copies of your contract! I am not afraid of the police report. I am just giving feedback on your poor quality work. What is wrong with that? I was with your agency for years, yet it was Claude's SEO skill that discovered my homepage was missing its meta description. If you own a website, run an AI SEO audit before paying an SEO agency. Some agencies charge high fees but only produce a few low-quality articles each month while overlooking basic SEO issues.
M Fariz IbrahimTrustindex verifies that the original source of the review is Google.
Alan from Impossible Marketing has been a huge help to us at QD Academy. We came in trying to figure out how to optimize SEO & GEO further, and he broke down the shift toward GEO and AEO in a way that I personally have not ever heard anywhere else. Alan gave us some ingenious tips on how to discover keywords to target. We are now more aligned on how to better optimize our inbound strategy through GEO, SEO, and AEO. Highly recommend Alan and the Impossible Marketing team if you want GEO & SEO advice that works not in the past, but now!
Charmain TanTrustindex verifies that the original source of the review is Google.
I’ve learnt a lot from Alan on GEO and AEO. He explains complex ideas in a clear, practical way, making them easy to apply. He also shares real-world examples that make the learning more relevant and actionable. His guidance has helped me better understand the direction of AI-driven search. I’m truly thankful for his guidance and insights.
YI CHENYUTrustindex verifies that the original source of the review is Google.
The team is very professional. Help me on both SEO and Meta ads. We do get qualified leads and keep fine tuning the strategy in the 3 month period of time.
M HTrustindex verifies that the original source of the review is Google.
I had the pleasure of working with Jun Wei on SEO, and I would highly recommend him. He delivered on everything he promised and was professional, responsive, and very helpful throughout the entire process. It was a smooth experience working with him, and I am very satisfied with the results.
Josephine NP360Trustindex verifies that the original source of the review is Google.
Jue Xi shows professional attitude and provides great and timely support. We could see the growth with the past media-buying campaigns. Look forward to our future collaboration!
Shixuan GanTrustindex verifies that the original source of the review is Google.
We’ve had a great experience working with Impossible Marketing as our SEO & SEM agency for many years. They are very responsive and always prompt in answering our questions. Their team is professional, knowledgeable, and proactive in providing solutions. Highly recommended for businesses looking to improve their online presence.
Tlux SingaporeTrustindex verifies that the original source of the review is Google.
Jue Xi has been very helpful and responsive in supporting our SMA campaign! Overall, a smooth and pleasant working experience. Highly recommended!
Ayden LeeTrustindex verifies that the original source of the review is Google.
I have the pleasure to work directly with Ms Nursuffira who is knowledgeable and reliable in her SEO work. She is calm, reassuring and most importantly gets our tasks done within a short period of time. Over a period of 1 year we have gained better support and rapport with her, definitely entrust her to create more insights and solutions for us. Thank you Suffira and the IM team!
Hiew Wee SoonTrustindex verifies that the original source of the review is Google.
Very good experience working with IM. The packages they offer is value for money and the team is pro-active in working with us to get things done in a proper and timely manner
weijunTrustindex verifies that the original source of the review is Google.
Engaged Impossible Marketing to do up a marketing video for us. Great experience and very responsive throughout the whole process! Pleasure working with Lynn and the team!
Claim Up To 50% Support With Under The EDGE Grant Today!
Claim Up To 50% Support With
Under The EDGE Today!
To be eligible, your business must:
Both SMEs and non-SMEs can apply. Eligible SMEs can receive up to 50% grant support, while eligible non-SMEs can receive up to 30% grant support.
All applications are subject to approval and the prevailing EDGE Grant requirements.
Yes. Sole proprietorships and start-ups can apply for the EDGE Grant as long as they meet the eligibility requirements. For new businesses, applying early can be a good opportunity to build their digital presence from the start while tapping on grant support to reduce the initial cost of digital marketing.
Yes. One key eligibility requirement is that the digital marketing services funded under the EDGE Grant must be deployed and used in Singapore. Overseas usage does not qualify for funding support.
The EDGE Grant application process for a pre-approved Digital Marketing solution involves the following steps:
For pre-approved Digital Marketing solutions, applicants can typically expect an outcome within 1 week, making the process significantly faster than before.
Processing may take longer if additional information or clarification is required.
No. This is one of the most common mistakes. You must wait for approval and receive the official Letter of Offer before:
Failure to comply will result in the application being rejected.
For a pre-approved Digital Marketing solution, you will generally need to prepare:
You will also need the package reference ID generated after confirming your selected solution package on the SMEs Go Digital platform to complete your application through the Business Grants Portal (BGP).
Under the EDGE Grant, eligible SMEs can receive up to 50% funding support, while eligible non-SMEs can receive up to 30% funding support for Digital Marketing solutions.
Grant support applies to eligible costs within the approved Digital Marketing package, such as AI SEO, SEO, SEM and Social Media Marketing services. Advertising spend is not covered by the grant.
Yes. There are different caps to take note of under the EDGE Grant:
The annual grant caps are refreshed on 1 April each year.
Yes. Businesses may apply for support for multiple eligible activities under EDGE, subject to the requirements and funding limits applicable to each activity.
For Digital Marketing, applications are generally limited to one adoption per UEN. However, businesses with multiple locations may be eligible to apply for different Digital Marketing packages, provided the services do not overlap.
Businesses that previously received Digital Marketing support under PSG may also be eligible to apply for a new Digital Marketing project under EDGE if it is a new project with a new scope and requirements.
No. EDGE Digital Marketing packages are pre-scoped. Vendors cannot alter the approved package by adding or removing components. However, businesses may purchase additional non-EDGE services separately, but the grant will not cover these.
Once the approved Digital Marketing project is complete, you can submit your claim through the Business Grants Portal (BGP). The key steps are:
For an EDGE Digital Marketing claim, you will typically need to provide:
Additional supporting documents may be required depending on the payment method and project.
To be eligible, your business must:
Both SMEs and non-SMEs can apply. Eligible SMEs can receive up to 50% grant support, while eligible non-SMEs can receive up to 30% grant support.
All applications are subject to approval and the prevailing EDGE Grant requirements.
Yes. Sole proprietors, partnerships, and start-ups are eligible to apply for EDGE Grant support as long as they are ACRA-registered entities in Singapore and meet the SME criteria. Start-ups are often encouraged to apply as the EDGE Grant is designed to help businesses adopt digital tools early.
Yes. Sole proprietorships and start-ups can apply for the EDGE Grant as long as they meet the eligibility requirements. For new businesses, applying early can be a good opportunity to build their digital presence from the start while tapping on grant support to reduce the initial cost of digital marketing.
The EDGE Grant application process for a pre-approved Digital Marketing solution involves the following steps:
For pre-approved Digital Marketing solutions, applicants can typically expect an outcome within 1 week, making the process significantly faster than before.
Processing may take longer if additional information or clarification is required.
Yes, but you must first submit your EDGE Grant application before:
Once the application has been submitted, you may proceed before receiving the application outcome. However, if the application is unsuccessful, the project costs will not be covered by the grant and your business will have to bear them fully.
For a pre-approved Digital Marketing solution, you will generally need to prepare:
You will also need the package reference ID generated after confirming your selected solution package on the SMEs Go Digital platform to complete your application through the Business Grants Portal (BGP).
Under the EDGE Grant, eligible SMEs can receive up to 50% funding support, while eligible non-SMEs can receive up to 30% funding support for Digital Marketing solutions.
Grant support applies to eligible costs within the approved Digital Marketing package, such as AI SEO, SEO, SEM and Social Media Marketing services. Advertising spend is not covered by the grant.
Yes. There are different caps to take note of under the EDGE Grant:
The annual grant caps are refreshed on 1 April each year.
Yes. Businesses may apply for support for multiple eligible activities under EDGE, subject to the requirements and funding limits applicable to each activity.
For Digital Marketing, applications are generally limited to one adoption per UEN. However, businesses with multiple locations may be eligible to apply for different Digital Marketing packages, provided the services do not overlap.
Businesses that previously received Digital Marketing support under PSG may also be eligible to apply for a new Digital Marketing project under EDGE if it is a new project with a new scope and requirements.
No. EDGE Digital Marketing packages are pre-scoped. Vendors cannot alter the approved package by adding or removing components. However, businesses may purchase additional non-EDGE services separately, but the grant will not cover these.
Once the approved Digital Marketing project is complete, you can submit your claim through the Business Grants Portal (BGP). The key steps are:
For an EDGE Digital Marketing claim, you will typically need to provide:
Additional supporting documents may be required depending on the payment method and project.