Roughly 57 percent of all internet traffic originates from smartphones and tablets. And according to Google, there are 27.8 billion more queries done on mobile than on a desktop. We have been putting a lot of emphasis on mobile optimisation as a critical part of any marketing strategy. With Google rolling out the mobile-first search […]
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March Team Bonding: Terrarium Building Workshop? Check!
Team Impossible seems to have done it all: Soy Candle making, Virtual Reality (VR), Bowling to Bubble Bump.. what’s next? Welcoming new team members into our Digital Marketing Agency , we decided to revert back to our zen roots this time – signing up for a Terrarium building workshop to dabble in the art of making […]
How To Ace Video Marketing Every Single Time
We can all agree that videos are awesome to watch, and do more than just help brands stand out in an attention deficient digital world. Here is a noteworthy statistic: Video content can double the time people spend on your site and influence conversion rates as much as 80% when used on your landing pages. […]
A How-To Guide To Microformats And Schemas In 2019
One study determined that websites with structured data ranked an average of four positions higher in the SERPs than those without. And according to Searchmetrics, only 0.3% of all websites currently use schema markup. So, what does that mean for the remaining 99.7% of us? Microformats and Schemas aren’t anything new – in fact, it […]
Team Impossible Conquers Bangkok!
Have you heard? Team Impossible has taken over Bangkok! An overdue and well-deserved break for our Digital Marketing Agency – and what better way than to experience 4 days in the Land of Smiles! (check us out in our full tropical ensemble that definitely earned us tons of eyeballs at the airport.) Here’s exclusive sneak peeks and […]