The EDGE Digital Marketing Grant (formerly PSG) helps Singapore SMEs make digital transformation more affordable, with eligible businesses able to receive up to 50% support for qualifying digital marketing solutions.
Through the EDGE Grant, SMEs can strengthen their digital presence and invest in solutions such as AI SEO, SEO, Google Ads, Social Media Marketing & Management, and Content Marketing to increase online visibility, reach more customers and drive measurable business growth.
By choosing Impossible Marketing, you’ll work with an experienced Singapore digital marketing agency established since 2012. With 700+ positive reviews and expertise across both traditional and AI-driven digital marketing, we help businesses maximise their digital investment and achieve measurable results.
The EDGE Digital Marketing Grant (formerly PSG) helps Singapore SMEs make digital transformation more affordable, with eligible businesses able to receive up to 50% support for qualifying digital marketing solutions.
Through the EDGE Grant, SMEs can strengthen their digital presence and invest in solutions such as AI SEO, SEO, Google Ads, Social Media Marketing & Management, and Content Marketing to increase online visibility, reach more customers and drive measurable business growth.
By choosing Impossible Marketing, you’ll work with an experienced Singapore digital marketing agency established since 2012. With 700+ positive reviews and expertise across both traditional and AI-driven digital marketing, we help businesses maximise their digital investment and achieve measurable results.
SMEs are eligible for up to 50% business grant support for the adoption of <DM Digital Marketing – AI SEO | GEO | AEO | SEM | SMA | SMM | Content>,
a Pre-Approved Solution under the IMDA SMEs Go Digital programme.
SMEs are eligible for up to 50% business grant support for the adoption of <DM Digital Marketing – AI SEO | GEO | AEO | SEM | SMA | SMM | Content>, a Pre-Approved Solution under the IMDA SMEs Go Digital programme.
Fuel your sales pipeline with targeted Lead Generation. Generate quality leads and nurture prospects with our strategic lead generation tactics.
Note: Limited quantity left!
Eligible employers under the SkillsFuture Enterprise Credit (SFEC) will receive a one-off $10,000 credit to cover up to 90% of qualifying costs. For digital marketing projects, this reduces the upfront investment needed to engage professional agencies.
SFEC encourages businesses, especially SMEs, to invest in capability building and stay competitive in today’s economy. Support covers campaign set-up, management, analytics, and strategy, helping business owners adapt to fast-changing online platforms and consumer behaviour.
Solutions under SFEC include SEO, AI SEO, Google Ads, lead generation, social media marketing, and more. While ad spend is excluded, SFEC makes expert marketing services more affordable, boosting visibility, attracting leads, and driving sustainable growth.
The future of search is here. With AI SEO, we go beyond traditional SEO to ensure your brand is discoverable across AI-driven platforms such as Google AI Overviews, Gemini, ChatGPT and Claude. By optimising for both traditional search and AI-powered answer engines, we help your business stay ahead of the curve, capture new customer touchpoints and future-proof your digital presence.
Like our SEO services, AI SEO is eligible for up to 50% support under the EDGE Grant and can also be offset using SFEC credits.
You can’t make any sales without first acquiring quality leads. Tap into our experience and expertise and start collecting valuable leads that eventually convert. Our Lead Generation solution is eligible for both the EDGE Grant and SFEC credit.
A winning digital marketing strategy is not always about fancy solutions. Get your brand seen on Google and garner the attention of your target audience with the help of an award-winning team. Our SEO services is eligible for both the EDGE Grant and SFEC credit.
The future of search is here. With AI SEO, we go beyond traditional SEO to ensure your brand is discoverable across AI-driven platforms such as Google AI Overviews, Gemini, ChatGPT and Claude. By optimising for both traditional search and AI-powered answer engines, we help your business stay ahead of the curve, capture new customer touchpoints and future-proof your digital presence.
Like our SEO services, AI SEO is eligible for up to 50% support under the EDGE Grant and can also be offset using SFEC credits.
SEM gives small businesses the opportunities to quickly gain traction and visibility with the help of paid ads. Our SEM services and is eligible for both the EDGE Grant and SFEC credit (only applicable to management fees and not ad spend).
When it comes to social media, it’s all about being in front of the right people at the right place, at the right time. Stay on top of the latest trends and changes in the fast-evolving social media space, including platforms like Facebook, Instagram, and TikTok, and build a solid social media marketing strategy. Our Social Media Marketing services are eligible for both the EDGE and SFEC credit (only applicable to management fees and not ad spend).
Streamline your brand’s social presence with our social media management services. With strategic adjustments and timely responses, we optimise your social media accounts for maximum impact, helping you stand out in the digital landscape. Our Social Media Management services are eligible for both the EDGE and SFEC credit.
If you’re missing video marketing in your campaigns, you’re missing out a huge slice of the pie. In Singapore, the average person spends more than 7 hours each week watching online videos. Some of them are your future customers. Our Video Marketing services are eligible for both the EDGE Grant and SFEC credit (only applicable to management fees and not ad spend).
Give your brand greater exposure by distributing your content across a large network of reputable websites, including The Straits Times, Yahoo, Money FM 89.3, Weekender, Vulcan Post, and more. Subject to editorial approval by the respective platforms.
Our Content Marketing solutions are eligible for both the EDGE Grant and SFEC credit.
As a winner of The Search Marketing Agency of the Year 2020 and 2022, we have the stamp of approval by esteemed judges from the likes of huge brands, including Adidas, UOB, CapitaLand, Cathay Pacific, FairPrice, Grab, Hilton, Lazada, Alibaba, L’Oréal, Singtel, PropertyGuru, Zalora… and many more. They have voted for us – will you?
As the winner of 2022’s Lead Generation Agency of the Year, we work at full throttle to bring forward better and smarter campaigns for you. Put your focus into your business and let us do the rest.
Choose a marketing agency that knows their stuff. Better yet if they are certified! As a Google, Meta business and TikTok partner company with accumulated experience handling more than $10m in ad spend. Don’t waste your precious time figuring out the latest Google, Meta and TikTok updates – we’ll get ahead of the curve for you.
To date, we have received:
We look forward to your positive review after you’ve worked with us as well!
As a home-grown company, we are strong believers in supporting local talents and businesses, and giving back to our community. With our strong insider knowledge of the culture, consumers, and digital marketing climate in Singapore, we are in the best position to advise you on your campaigns here.
EDGE Grant for digital marketing solutions can only be applied once. As such, it is pivotal for you to select the right vendor to work with. At Impossible Marketing, we are confident that we are the ideal partner to assist you with your digital marketing needs.
Claim Up To 50% Support With Under The EDGE Grant Today!
Claim Up To 50% Support With
Under The EDGE Today!
To qualify for the EDGE Grant in Singapore, your business must:
Yes. Sole proprietors, partnerships, and start-ups are eligible to apply for EDGE Grant support as long as they are ACRA-registered entities in Singapore and meet the SME criteria. Start-ups are often encouraged to apply as the EDGE Grant is designed to help businesses adopt digital tools early.
Yes. One of the key eligibility requirements is that the IT solution, equipment, or digital marketing services funded under EDGE Grant must be deployed and used in Singapore. Overseas usage does not qualify for funding support.
The EDGE Grant application process is straightforward, but must be followed carefully:
On average, the approval process takes 6 weeks, though timelines may vary depending on the completeness of the documents submitted and Enterprise Singapore’s review workload.
No. This is one of the most common mistakes. You must wait for approval and receive the official Letter of Offer before:
Failure to comply will result in the application being rejected.
Typically, the following documents are required:
Enterprise Singapore may also request additional supporting documents as needed.
From 1 April 2023 onwards, EDGE funding for most solutions is up to 50% of qualifying costs. This applies to digital marketing solutions such as SEO, SEM, and social media marketing. Take note that the funding is only applicable to management fee and not advertising spend.
Yes. Each business entity has an annual grant cap of S$30,000 across all EDGE-supported solutions. This cap is refreshed on 1 April each year and runs until 31 March of the following year.
Yes. Companies may submit more than one EDGE application based on their business needs. However, support for IT solutions is generally limited to one application per UEN (for selected solutions), while equipment purchases may be supported for multiple locations per UEN. Do note that deployment locations are defined by postal code; different unit numbers sharing the same postal code are treated as the same location. All applications are subject to assessment for business use and reasonableness, and support will not be given for existing solutions or upgraded tiers of software already in use.
No. EDGE packages are pre-scoped and fixed. Vendors cannot alter the package to include add-ons or remove components. However, businesses may purchase additional non-EDGE services separately, but these will not be covered under the EDGE Grant.
After the solution has been implemented, you may submit a claim via the Business Grants Portal (BGP). Key steps include:
You will typically need to provide:
Processing of claims can take 4–6 weeks depending on the completeness of the documents.
To qualify for the EDGE Grant in Singapore, your business must:
Yes. Sole proprietors, partnerships, and start-ups are eligible to apply for EDGE Grant support as long as they are ACRA-registered entities in Singapore and meet the SME criteria. Start-ups are often encouraged to apply as the EDGE Grant is designed to help businesses adopt digital tools early.
Yes. One of the key eligibility requirements is that the IT solution, equipment, or digital marketing services funded under EDGE Grant must be deployed and used in Singapore. Overseas usage does not qualify for funding support.
The EDGE Grant application process is straightforward, but must be followed carefully:
On average, the approval process takes 6 weeks, though timelines may vary depending on the completeness of the documents submitted and Enterprise Singapore’s review workload.
No. This is one of the most common mistakes. You must wait for approval and receive the official Letter of Offer before:
Failure to comply will result in the application being rejected.
Typically, the following documents are required:
Enterprise Singapore may also request additional supporting documents as needed.
From 1 April 2023 onwards, EDGE funding for most solutions is up to 50% of qualifying costs. This applies to digital marketing solutions such as SEO, SEM, and social media marketing. Take note that the funding is only applicable to management fee and not advertising spend.
Yes. Each business entity has an annual grant cap of S$30,000 across all EDGE Grant supported solutions. This cap is refreshed on 1 April each year and runs until 31 March of the following year.
Yes. Companies may submit more than one EDGE application based on their business needs. However, support for IT solutions is generally limited to one application per UEN (for selected solutions), while equipment purchases may be supported for multiple locations per UEN. Do note that deployment locations are defined by postal code; different unit numbers sharing the same postal code are treated as the same location. All applications are subject to assessment for business use and reasonableness, and support will not be given for existing solutions or upgraded tiers of software already in use.
No. EDGE packages are pre-scoped and fixed. Vendors cannot alter the package to include add-ons or remove components. However, businesses may purchase additional non-EDGE services separately, but these will not be covered under the EDGE Grant.
After the solution has been implemented, you may submit a claim via the Business Grants Portal (BGP). Key steps include:
You will typically need to provide:
Processing of claims can take 4–6 weeks depending on the completeness of the documents.
