You’ve been expending much of your resources in constantly updating your site content, reviewing your backlink profile and increasing your online review count. Yet, despite your utmost effort, nothing seems to be working, as you notice a visibly steady decline in organic traffic. If you’re being hit with a feeling of déjà vu as you read […]
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Outbound Links: Do They Affect Your SEO Rankings?
If you are completely new to outbound links – it may be hard to ascertain if its all bad and no good for SEO at all. For all you curious minds out there – well, Google recently addressed the topic by dropping a debut 2-minute video clip of #AskGoogleWebmasters on Youtube. And let’s just say […]
Google Search Results: Latest Implemented Changes Explained
Recently, Google’s Danny Sullivan has stepped forward to shed light on the most recent changes being implemented on the search engine. Google has always been committed to improving search results by making constant changes – just last year alone, Google has executed more than 3,200 changes. Unlike the way Google approaches their image search listings, they […]
June Team Bonding: IM Does The Running Man Challenge!
ANNYEONG! Team Impossible is back at it again – this time round with our first Running Man challenge! With all that pressure that comes with being in a fast-paced Digital Marketing Agency, we headed out to get a “breath of fresh air” around our lovely neighbourhood – and were more than ready to test our […]
SEO vs PPC: Who is the Clear Winner?
It’s been a long time since people in the industry have been pitting the merits of paid search advertising against organic search marketing, hoping for a clear resolution. Every single person has ever asked the question: “SEO or PPC? Which one is better and should I use?”. And our answer to that? Both are necessary. […]