Author: #TeamImpossible

Are Quality Backlinks Crucial In Measuring A Site’s E-E-A-T?

Are Quality Backlinks Crucial In Measuring A Site’s E-E-A-T?

When Google mentions the importance of prioritising user-first content, one may question if we should then search for related content with high-quality backlinks instead of conducting keyword research when researching for potential topics to discuss.…
Instagram Threads: Innovating Texts & Conversations

Instagram Threads: Innovating Texts & Conversations

If you have not heard about Threads, then you have been living under a rock. Built by the team behind Instagram, Threads is the newest social network, whether you are a casual Instagrammer or a…
On-Page SEO Guide: How Critical Is It For Search In 2023

On-Page SEO Guide: How Critical Is It For Search In 2023

Google Search algorithms are constantly and instantly changing in the fast-moving world of SEO. The changes are even more apparent with the introduction of AI technologies as SEO strategies adapt to them. What would have been the most…
Google Features New AI-Enabled Tools To Boost Ad Performance

Google Features New AI-Enabled Tools To Boost Ad Performance

Just some time ago, Google’s Search Ads Week started with the announcement of two new AI-enabled tools, “automatically created assets” and “new customer acquisition goal”, with the aim to boost the campaign performances of SEM…