Empowering Our Youths In Partnership With Limitless Singapore

Empowering Our Youths In Partnership With Limitless Singapore

Updated on: 6 May 2022

Empowering Our Youths In Partnership With Limitless Singapore

We are proud to announce that we have been awarded a partnership award by Limitless Singapore. This is in conjunction with our continuous Corporate Social Responsibility (CSR) efforts under project KATE.

Project KATE (Knowledge, Awareness, Time, Employment) was first launched in 2015 with the purpose of using our skills, resources, and time to assist non-profit organisations such as Limitless and the less fortunate in Singapore.

For the past ten months, Impossible Marketing has been providing free solutions and services for Limitless’ digital marketing campaign. Publicity is what any non-profit organisation needs, but because their earnings are generated through public contributions, fundraising, and membership fees, they might not have the capacity to afford high-quality campaigns.

Knowing this, we have extended our digital marketing services such as SEM to help the team gain awareness and build their online presence. As a result of the campaign, we were able to gain 19.4k clicks and a total of 442 conversions in terms of web donations as well as those who are seeking help. We were also able to maintain a relatively good click-through rate of 6.27% in September 2021 to April 2022 – exceeding the criteria required for Google Ads Grant campaigns.

As such, Limitless has awarded us a partnership award to thank Impossible Marketing for supporting them in their mission to empower the youths who are facing troubles due to mental illness and social inequality. This has been not just a huge boost of encouragement to us, but also a great reminder of why it is always good to give back to the community.

Empowering Our Youths In Partnership With Limitless

Limitless Singapore is a non-profit organisation that aims to empower and support youths facing modern social issues such as depression, suicide, bullying and abuse, and more. Through outreach programmes, social work, and counselling, Limitless aims to provide youths all over Singapore the avenue and space to develop worth, foster hope, discover destiny-driven lives, and gain confidence.

When it comes to the issues that our youths are facing in modern society, there is never a simple solution. What is needed is a comprehensive approach that addresses each issue from every possible angle, covering treatment, support, and education. At Impossible Marketing, we are a firm believer in giving back to the community and paying it forward. That is why we invest in CSR as much as the digital marketing solutions we provide our clients.

Whether you are a digital marketing agency like us or any other form of business, we want to encourage our clients, partners, and fellow business owners who have the capacity to adopt CSR in your work culture. Just like what Michelle Obama said at a Democratic National Convention in 2012, “Success is not about how much money you make; it is about the difference you make in people’s lives.”