As known by those in the licensed Moneylending industry, the Ministry Of Law has set in place strict regulations prohibiting these businesses from promoting their services through online advertisements, and unsolicited calls, emails and messages. Under this law, licensed moneylenders can only publicise their business on their websites, at their premises, or by listing their […]
Articles
An introduction to Conversion Tracking and UTM parameters
Have you ever tried copying a URL and pasting it somewhere else, only to realise that it is incredibly long? Take a look at this URL “www.example.com/awesome-blog-post-title/?utm_source=facebook&utm_medium=social&utm_campaign=blog-post-promotion-october-2018” for example. This URL would actually work fine without the codes after the question mark. Why is the remaining code included in the URL then? And what exactly […]
Tips for Plastic Surgery marketing campaigns in Singapore
Ever since the advent of Social Media (e.g. Instagram, Snapchat, etc.), as well as the “Korean Wave” hitting mainstream pop culture, Plastic Surgery has been on an increasing trend across the world, including Singapore. More patients are seeking aesthetic treatments and cosmetic work for various reasons such as boosting personal confidence or crafting a professional […]
Marketing tips for promoting Personal Loans in Singapore
Licensed moneylenders in Singapore are required to obey the regulations set by the Registry of Moneylenders under the Ministry of Law. Any moneylenders caught having displayed undesirable conduct will have the moneylending licence revoked or suspended by the Registrar. Moneylenders that continue operating the business with a revoked or suspended licence will be charged with […]
A combined Digital Marketing approach for Aesthetic Clinics
It is hard to imagine that medical services require a thorough marketing campaign. Everyone needs a doctor at some point or another. However, Aesthetic Clinics in Singapore face a different situation. A smaller pool of customers and more specific services means Aesthetic Clinics have a much more competitive playing field. To draw in new clients, […]
3 affordable Digital Marketing methods for your brand
Digital Marketing is an important aspect of your business, and it should never be ruled out. When you design and build your website, you are only getting half of the work done. Until you publish and market it online, no one will know that your website exists. Fortunately, we have some good news for new […]
Recommended Marketing Strategies for Part Time Maids in Singapore
With the long working hours in Singapore, many families may struggle with keeping their homes clean. However, they may be unwilling to hire a live-in maid, as they will have to sacrifice their privacy. Hiring a part-time maid is the perfect alternative, as they will only have to pay her for cleaning their homes, allowing […]
Digital Marketing tips for Jewellery Shops in Singapore
Due to the proliferation of jewellery shop in Singapore, business owners in the industry will have to implement marketing strategies that can help them stand out from the competition. Lead Generation can help you increase sales. Strategies can range from focusing on brand positioning through social media platforms and using Search Engine Marketing (SEM) services like […]
Marketing tips Part-time Cleaners in Singapore should know
Part-time cleaners are an excellent option for people who want to have a clean home but do not have time to do the cleaning themselves. Both part-time cleaners working as a freelancer or in an agency should promote their services through marketing campaigns. Here is what part-time cleaners in Singapore should need to know when […]
What is Digital Marketing and where will it go from here?
It goes without saying that the increase in internet users has affected the significance of Digital Marketing. After all, it is Inbound Marketing through internet channels. Businesses have to make use of it if they want to keep up with trends, get ahead in the game and attract the attention of customers. Singapore is a […]