Category: Search Engine Optimization (SEO)

Essential Google algorithm updates for SEO Marketing

Search Engine Optimisation or SEO for short is a Digital Marketing strategy that involves driving quality traffic to a specific website through free and organic search engine results. Quality traffic refers to authentic visitors who visit…

Are Site Crawlers or Consumers more important for search engine results?

Recent advancements in Digital Marketing technology have greatly enhanced efficiency for Search Engine Optimization (SEO). Website crawlers such as Screaming Frog, Deep Crawl, and Botify have become essential components of marketers’ toolboxes. Crawlers are a…

What do you need to know about long-tail keywords for SEO?

The keywords you use are perhaps the most important part of any Search Engine Optimization (SEO). As search engines focus on driving user experience higher with every method, short-tail keywords are becoming less relevant. Your lead…

Pros and cons of Divorce Lawyers using SEO to market their services

Based on information from Singstat’s Statistics on Marriages and Divorces, there were 7,614 divorces and annulments in 2016, a 1.2% increase from 2015. With more couples deciding to end their marriages, the demand for the…