Category: Social Media Marketing (SMM)

Social Media Marketing Using Facebook To Promote Your Brand

Social Media Marketing: Using Facebook To Promote Your Brand

Even before the pandemic accelerated the shift from a traditional brick-and-mortar setting to the digital realm, digital marketers have been using social media platforms to promote their brand to a global audience. This strategy is…
Social Media: Does The Timing of Your Posts Matter?

Social Media: Does The Timing of Your Posts Matter?

Imagine this: you have come up with a fantastic idea for your content or advertisement. It has been polished and proofread, and you are ready to post it on your company’s social media platforms. You…
How Specific Social Media Platforms Matter In Advertising

How Specific Social Media Platforms Matter In Advertising

Social media. No matter where you go, you will inadvertently run into a business that uses social media marketing to reach its target audience. While social media is a good way for audiences to follow…
How Does Facebook Choose What Makes It To Your News Feed?

How Does Facebook Choose What Makes It To Your News Feed?

Goodbye, chronological timelines. Hello, algorithmic Facebook feeds. It’s been long since I remember scrolling through every single post on my social media, back when it showed posts in the order they were uploaded. All the…