Should you change the structure of your URL? Is it a bad idea to do so? The answer is it depends. Firstly, you have to be aware of the reasons you are making this change.…
User engagement – all brands want it, yet not all achieve it. It’s well known in the SEO community that User Engagement is extremely critical in the success of anything you do in the digital…
In the Search Engine Optimisation (SEO) process, images play a vital role as it accounts for a significant portion of search queries that are generated in search engines. Images are essential in supporting a page’s…
Roughly 57 percent of all internet traffic originates from smartphones and tablets. And according to Google, there are 27.8 billion more queries done on mobile than on a desktop. We have been putting a lot…