Are you looking for a good online marketing company that offers Pay Per Click (PPC) service? Fortunately, there are lots of companies that are providing such services. However, you will only get the most out of your PPC campaign when you get the right service provider to help you. The top mistake that merchants make is […]
Search Engine Marketing (SEM)
As a website owner, you probably have noticed visitors to your site who simply click on a couple of pages and thereafter leave without making a purchase or ever returning to your site. As heartbreaking as this might be from a business standpoint, the truth of the matter is that this is something that happens […]
Many marketers and businesses are aware of the fact SEO (also known as organic search results) and Paid Advertisement (also know as SEM or Pay Per Click) are different but their aim is and will be in most cases same, and that is to get as much high quality leads as possible to convert them […]
For those companies who are managing your own online marketing Adwords campaign, we strongly recommend adding Google remarketing to your SEM. We received many positive feedbacks from our clients about Google remarketing. See the above video for more details of Google Remarketing. However, please take note that you need to add a code to your […]
The Internet has drastically altered the way in which information is shared, and has had a profound impact on marketing. Over the past few years, there has been more of a shift toward inbound techniques, while many outbound tactics have become antiquated. More businesses are finding success publishing original content rather than embedding advertisements within […]
Many often manage their Google Adwords (Pay per click) account on their own having an understanding of the higher the bid for the keyword, the higher their ads would ranked. This is totally not true. This video from Google shows how the paid advertising works and how Google rank the position of your advertisement. […]
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This is the heatmap of Google showing the the position on where the internet user clicked on. Brighter = More clicks on that position. Research has shown that 72% internet users only click on the 1st 5 results. Thus it is very important to be rank top 5 by SEO and SEM.
The video below will give you an idea why internet marketing is important and how it can help to grow your business. Summary of video Place your website at the top of search results so that potential customers can engage you Your website will only appear when internet user searches for keywords related to your […]