Tag: digital marketing

Differences between Traditional and Digital Marketing

If you attend a social media marketing/SEO conference and mention traditional advertising terms people might look at you with blank stares. Not because you do not understand whatever you are saying but the current generation…

The roles of images in online marketing

Images are very powerful tools in social media that we have entire sites dedicated to sharing of images or pinning them if you like. Visual elements capture audiences’ imaginations within a matter of seconds. If…

SEO trends to watch out for In 2016

SEO is critical to digital marketing and it’s easily manageable if it’s predictable. Often times, major search engines make announcements that leave the industry in a frenzy. You would think it’s a typical day at…

4 mistakes businesses need to avoid on Instagram

Instagram demographics could be partially blamed for the reason marketers are hesitantly mounting lackluster Instagram marketing strategies. Or it could be most marketers don’t understand the marketing dynamics involved in hacking this 5-year-old site. Instagram…