Tag: Google Ads Training Course

10 Tips For Gripping & Effective Mobile PPC Copywriting

It doesn’t seem that long ago when PPC (Pay-Per-Click) managers used to create multiple campaigns for different devices in order to differentiate and cater specific messages to mobile and desktop users. Now that device targeting…

Google Rolls Out An Update For Advanced Location Targeting

Recently, a change has taken place in the options made available for location targeting in Google Ads. Initially spotted in display campaigns, this change has gone on to be applied even to search and shopping…

An Updated 4-Step Guide to Google Adwords Smart Bidding

Google Adwords Smart Bidding is a tool that hosts a myriad of benefits for businesses who are able to utilise it to its full potential. If you are one of the many who have yet…