Tag: google adwords

Google Ads Bid Goodbye To Average Position This Coming Sep

Earlier this year in February, Google first announced that they were making plans to remove the average position metric from Google Ads. The time has finally come – the average position metric will most likely…

10 Tips For Gripping & Effective Mobile PPC Copywriting

It doesn’t seem that long ago when PPC (Pay-Per-Click) managers used to create multiple campaigns for different devices in order to differentiate and cater specific messages to mobile and desktop users. Now that device targeting…

Our Digital Marketing courses are SSG Approved and SkillsFuture Credit Eligible.

We are proud to announce that our digital marketing courses are now SkillsFuture Credit eligible. You can use your SkillsFuture Credit for the following Digital Marketing courses – Facebook Marketing, Google AdWords, SEO Marketing, WordPress…

Best remarketing strategies for Google AdWords users

One of the best online marketing methods is remarketing because the target audience understands more about your brand. Visitors who were very close to converting to sales might have walked away because of distraction or…