Tag: PPC Ads

Two Is Better Than One: Why You Need Both SEO & PPC

If you are familiar with the terms PPC (Pay-per-click) and SEO (Search Engine Optimisation) – you will notice that there are often seen as 2 distinct strategies that help to boost web traffic. Often handled…

10 Tips For Gripping & Effective Mobile PPC Copywriting

It doesn’t seem that long ago when PPC (Pay-Per-Click) managers used to create multiple campaigns for different devices in order to differentiate and cater specific messages to mobile and desktop users. Now that device targeting…

Giving.sg raised S$30 million in 2018

Impossible Marketing is extremely proud to be the selected Digital Marketing partner for Giving.sg! An online portal to kickstart charity dreams and fundraising projects, Giving.sg connects volunteers and charity organisations to a single website. This platform…