Tag: Digital Marketing Course

August Team Bonding: Team Impossible Plays Spyfall!

Something is brewing in the office – and no, it’s not the coffee. It’s yet another team bonding session for our Digital Marketing Agency, and this time – it involves some deception, critical-thinking skills and…

Why Every Website Needs A HTML Sitemap: Uses & Benefits

 Before we dive into the uses and benefits of having a sitemap on your website – it is vital that you first understand what a sitemap is. Essentially, sitemaps act as the backbone and architecture…

Two Is Better Than One: Why You Need Both SEO & PPC

If you are familiar with the terms PPC (Pay-per-click) and SEO (Search Engine Optimisation) – you will notice that there are often seen as 2 distinct strategies that help to boost web traffic. Often handled…

Google Core Update (Sep 2019): The Answer Lies in Content

Every year, Google releases thousands of updates that is designed to improve and optimize search results in order to present the most relevant and useful content to users. While most of these updates don’t end…