Tag: pay per click

An introduction to Conversion Tracking and UTM parameters

Have you ever tried copying a URL and pasting it somewhere else, only to realise that it is incredibly long? Take a look at this URL “www.example.com/awesome-blog-post-title/?utm_source=facebook&utm_medium=social&utm_campaign=blog-post-promotion-october-2018” for example. This URL would actually work fine…

4 strategies to help market your Cleaning Services in Singapore

Business employees and homeowners in Singapore who do not have time to clean their office or home may wish to engage cleaning services. With the help of cleaning services in Singapore, both offices and homes…

Recommended Digital Marketing Methods for Pest Control in Singapore

You’ve probably heard or seen this many times before, but we’ll say it again: marketing is crucial for business to consumer (B2C) businesses. Leads must be generated before sales can be made. For service businesses,…

4 main reasons why your PPC campaign is failing

No one sets a Pay Per Click (PPC) campaign with an objective of failing. However, many are the times when they deliver sub-optimally or fail completely altogether. The main question is establishing why these campaigns…