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Why Page Speed is Essential for a Website to Succeed in SEO

Page speed is essentially the time it takes for a website to load, and it is a key factor in determining the performance of a website. Longer page speeds can lead to an increased number…

Remarketing: What It Is & How You Can Make Use Of It

As an owner of an SME, you may think you’ve got your keyword research, PPC (pay-per-click) and digital marketing campaigns down pat. You’ve made it a point to optimise your site for SEO and made…

SMEs – Don’t Miss Out On These 3 New Tools On Facebook

Facebook seems to be taking the side of smaller businesses, and it’s all good news –as of January 2019, over 90 million small and medium-sized enterprises (SMEs) are currently utilising Facebook advertisements as part of…

A Premium Version Of Google My Business? The Good & The Bad

In case you’ve been living under a rock and don’t know what Google My Business is, it’s a free service provided by Google for local businesses to update their information—exposing them to people who search…