SEO is critical to digital marketing and it’s easily manageable if it’s predictable. Often times, major search engines make announcements that leave the industry in a frenzy. You would think it’s a typical day at…
Instagram demographics could be partially blamed for the reason marketers are hesitantly mounting lackluster Instagram marketing strategies. Or it could be most marketers don’t understand the marketing dynamics involved in hacking this 5-year-old site. Instagram…
Email marketing is not dead. Data has shown that there are more than 3.9 billion email accounts as at 2015. Furthermore, more than 182 billion emails move between different users around the world daily. Therefore,…
With social media and smartphones now firmly a part of life, the average consumer is bombarded with information from various sources. It can become a major challenge standing out in the midst of all the…