When you work as an SEO executive in a company, what is the method used to gauge the level of success? Investors want to see something tangible that can outline return on investment. Thus, you need are appropriate measures/ metrics. This post is a complete guide about metrics that can help you establish the progress […]
keywords
Kelvin have a few keywords that is ranked on the 1st page of Google search.
Kelvin built a website for a friend in January. After applying what was taught in our SEO training, his website is now ranked on the 1st page of Google search for a few keywords. Let’s take a look at his video testimonial: “I created my new website in January. It was on page 12. Right […]
Top 4 Digital Marketing Trends
With social media and smartphones now firmly a part of life, the average consumer is bombarded with information from various sources. It can become a major challenge standing out in the midst of all the digital noise that is thrown the way of consumers. On the other hand, the abundance of information means the consumer […]
5 powerful and effective digital marketing strategies
The mistake that most small business entities make is to think that digital marketing is a preserve of the big businesses. The ever dynamic business environment calls for a change in attitude and a paradigm shift to the best digital marketing practices. It is the only way in which a business irrespective of size can […]
What is Google analytics and how it can help your business?
Any business owner cannot afford to build their business offline considering the fact that everything is internet driven in this era and age. Businesses no longer employ traditional forms of advertisement because they have become obsolete or simply put, are not as effective as online marketing. It’s for this simple reason that businesses are working […]
Why does a new page’s ranking change over time?
Every website owner’s goal is to ensure that their website rank higher than their competitors. This is also the main reason why Search Engine Optimization is a must for all companies’ online marketing campaign. A question was recently sent to Google regarding page ranking. Video Question “When we create a new landing page with quality […]
5 Tips To Write Great SEO Article
Google Keywords Planner
Keywords are often not highlighted much whenever there is something said or written about SEO strategies. However, ironically they play a huge role when it comes to the foundations of your SEO strategy as most of the other things of On-Page SEO and Off-Page SEO is based upon the keywords that you are targeting. We […]
Having keywords in website domain name
This video tackles the subject of the importance of keywords in a domain name. The speaker discusses the merits of a keyword laden domain in terms of increasing your page rank, being easily seen by search engines and thus by millions of users who might be interested in the products or services you are offering […]
Keywords in domain name
How important is to have your keywords in your domain name? Summary 1st point of view – Branding of domain such as Twitter, facebook etc 2nd point of view – Keywords in domain name such as “buy-mobile-online” to taget mobile user Both can work well but Matt Cutt recommend some differentiation in your website for better […]