Tag: online marketing

5 steps to consider when setting up a social media marketing campaign

Social media has reached the maturity stage when it comes to online marketing. However, despite the necessity of a strong social media presence, there is a fair bit of planning required to formulate a strong…

Exploring a Career in Search Engine Marketing

If ever there was an interesting career path today, it would be in the line of Search Engine Marketing or SEM. Even with other technology based bubbles bursting, the SEM industry is perhaps at its…

Jason’s e-commerce website is now ranked page 1 number 3 of Google search

Jason, a marketing manager, runs a mobile e-commerce online store. He strongly believe in online marketing and has been spending about $3000 every month online to get leads. This marketing budget has reduced his profit…

Digital marketing tips for winning over the teenage customer

The teenage consumer market is one of the most lucrative globally. A brand that captures a portion of this market is already assured of a loyal customer base for the coming years as long as…